Expensive pleasers – placebos work better the more they appear to cost

In an experiment psychologists discovered that placebos which appear to cost more will be more effective in pain management than cheaper placebos. Moreover, if the expensive placebos are apparently discounted they are less effective. In the experiment, the subjects were given two different placebos (neutral sugar pills). There were identical brochures with the two groups. […]

Know when to cut your losses

Successful managers decide slowly but decisively – they keep persisting with their decision but know when to cut their losses and then change direction rapidly. Note this is another of those old posts from 1999. My hard disk did not crash two days ago. In reality I would be even less prepared. I have many […]

Change your if to when

I have emphasized the value of asking good questions.  One way of asking good question’s is to change the if to when if you expect the question to be answered positively. The reverse is also true to change when into if when you expect a negative answer. Thus suppose you want to lose fifteen pounds […]

Two hypnotic words

By hypnosis we mean persuading people to change – it mean persuading people to do things – influencing them. So here are some words which influence people magically: Your name – this is the sweetest word to you but has to be used judicially like the other words in this list. The second hypnotic word […]

Meat and poison

One man’s meat is another’s poison. We all have heard that, but too often we forget about it when selecting rewards to modify our own or other’s behavior. I have written many times that rewards are the best way of modifying the behavior of animals (and most probably all humans too) although some people have […]

You have two eyes and one mouth

We have all heard the wise adage that we have two ears and only one mouth and so we should use them in that amount. I was walking this morning as usual and paying attention to the sounds of birds singing when I noticed that people who have eye sight take this sense for granted. […]

Reward immediately to persuade

Yesterday, we got rid of our satellite TV and replaced it with cable. We got one of those all in one systems which has cable TV, phone and high speed internet access. So it took a long time to install. I like appreciating people and had decided to give the cable installer a twenty dollar […]

Fishing with strawberries and cream

I was listening to the audio of how to win and influence people by Dale Carnegie. It is a book which should be read (or listened to if you like me listen to a lot of  audio books) once every few years. Dale was talking about how he likes strawberries and cream. He also mentioned […]

Be of service

Many people try to reap before they saw. They ask the tree to bear fruit and then they promise to water the tree. Sorry that’s not the way things work. The way things work is that you provide more service than you are paid for – do a great job and in time you’ll prosper. […]

The carrot or the stick?

The Sun and the North Wind (change through gentleness and unconditional love): One day the Sun and the North Wind were hanging together and chatting. As usual the sun was humbly powerful and the North Wind was blustering and boasting. The North Wind said, “I bet I’m more powerful than you are.” The Sun replied, […]